
Aesthetica Design Studios
Where AI Meets Artistry. Let's Build Something Extraordinary.
At Aesthetica Design Studios, I believe in the power of design to transform businesses. I blend artistic vision with cutting-edge AI technology to craft websites that are both stunning and effective.
Here's how I leverage AI to bring your vision to life:
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AI-Powered Design: I use AI to generate unique design elements, suggest color palettes, and create layouts tailored to your brand identity. This ensures your website is visually captivating and reflects your unique style.
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Intelligent Content Creation: Forget writer's block! I utilize AI tools to help generate compelling website copy, blog posts, and marketing materials that are optimized for search engines and engage your target audience.
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Personalized User Experiences: AI allows me to create dynamic websites that adapt to each visitor's preferences. Imagine offering personalized product recommendations, content suggestions, and tailored calls to action – all powered by AI.
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Streamlined Workflow: AI automation tools help me streamline repetitive tasks, allowing me to focus on the creative aspects of your project and deliver exceptional results efficiently.
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Data-Driven Optimization: I use AI to analyze website traffic and user behavior, providing valuable insights that inform design decisions and optimize your website for conversions.
Let's work together to build a website that's not just visually appealing but also strategically optimized for success. Contact me today to discuss your project and discover how AI can elevate your online presence.
OUR SERVICES
Aesthetica Design Studios is where aesthetics meet intelligence.
I believe great design does more than look good—it thinks for you. At Aesthetica, I combine a lifelong love of visual storytelling with cutting-edge AI to build websites that are as intuitive as they are beautiful. From AI-powered design elements to smart content systems, I help creators, coaches, and small businesses unlock their online potential.
Whether you're building from scratch or upgrading what you've got, I bring strategic clarity, clean design, and automation know-how to every project. Let's bring your digital vision to life—bold, custom, and built to scale.
Explore my portfolio, browse the services, and let’s create something that actually works.
EXPERIENCE
This all started with a bad website and a better idea.
Back in 1999, I hired someone to build a golf tee time platform. It was clunky, overpriced, and ultimately unusable—but it lit a fire. From that failure came a deep dive into design, user experience, and eventually AI.
Fast forward: I'm Reagan Underwood, Creative Director and founder of Aesthetica Design Studios. With a background in finance and a passion for pushing creative boundaries, I specialize in building AI-powered sites that convert. My approach blends clean aesthetics, strategic UX, and workflow automation—no fluff, just function.
I work with clients who want their websites to do more—whether that’s generating leads, telling a story, or freeing up time.
ACCOUNTABILITY
You deserve a designer who shows up—and follows through.
Aesthetica Design Studios is built on transparency, clarity, and results. That means clear timelines, open communication, and zero ghosting. I treat every client like a partner, blending creativity with accountability to make sure your website meets the goals we set—together.
From kickoff to launch, I keep you in the loop. And because I build with AI and automation in mind, you get tools that keep working long after the site goes live.
This isn’t just about building pretty websites. It’s about building trust—and delivering outcomes.



Our Take on AI
AI is a tool—not a replacement for human intent.
Like a hammer, it can build or destroy. In the right hands, AI drives creativity, efficiency, and growth. In the wrong hands, it becomes extractive, impersonal, even dangerous.
At Aesthetica, we believe in building ethical, brand-aligned AI that works for people—not around them.
Utilizing AI as a tool with human guidance.
At Aesthetica Design Studio, the future of web design is being shaped by the powerful synergy of human creativity and artificial intelligence. It's the driving force behind this studio, and I believe in harnessing the best of both worlds. I see AI not as a replacement for human ingenuity, but as a powerful tool that enhances and expands my creative capabilities.
Imagine AI generating unique design concepts while I refine and perfect them, ensuring they align with your brand's vision. Think of AI analyzing vast amounts of data to optimize your website's performance, while I focus on crafting compelling content that resonates with your audience.
This harmonious blend of human and artificial intelligence allows me to:
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Unlock unprecedented levels of creativity: AI helps me explore design possibilities I might not have conceived on my own, leading to truly innovative and unique websites.
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Streamline the design process: AI handles time-consuming tasks, allowing me to focus on the strategic and creative aspects of your project, delivering exceptional results efficiently.
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Achieve data-driven optimization: AI provides valuable insights into user behavior and website performance, enabling me to make informed decisions that maximize your online success.
Aesthetica Design Studio is more than just a web design & marketing service; it's a testament to the power of human-AI collaboration. Explore this site to discover how this unique approach can transform your online presence.

1. Initial Discovery Call
We’ll kick things off with a warm conversation to understand your goals, brand voice, and design aspirations. This is where we listen closely, ask the right questions, and begin shaping a shared vision.
2. Defining Scope & Services
Based on that call, we’ll outline a clear scope of work—detailing what's included (and what’s not). From brand strategy and design iterations to final handoff, we keep expectations tight and mutual.
3. Timeline & Milestones
We’ll map out a realistic timeline with key checkpoints to ensure we stay aligned, meet deadlines, and maintain momentum. Communication stays open throughout—always.
4. Transparent Pricing
You’ll receive a straightforward proposal tailored to your needs. No hidden fees. Once we’re aligned, we’ll send over a contract via DocuSign covering scope, timeline, and pricing.
5. Contract & Deposit
To officially reserve your spot, a 50% deposit is required. This commitment ensures we can dedicate our full creative energy and resources to bringing your project to life.
6. Project Kickoff
With everything in place, we get to work. You’ll receive updates along the way, and we’ll welcome your feedback at every critical stage.
7. Final Delivery & Support
Once approved, we’ll deliver all final assets in your preferred formats. Need support post-launch? We’re just a message away—whether it’s a tweak, a question, or your next big idea.
Working with us:
A Collaborative Approach
A Collaborative, Clarity-First Process
At Aesthetica Design Studio, every project begins with a relationship—not a transaction. Our process is rooted in transparency, aligned expectations, and thoughtful execution. Here's how we move from concept to completion:



With Aesthetica Design Studios, your business doesn’t just go online—it evolves.
We craft intelligent, brand-aligned digital systems that do more than look good—they think, scale, and sell for you. At the intersection of AI innovation, design precision, and business strategy, we build custom websites, automations, and experiences that help you operate smarter and stay true to your vision.
Rooted in integrity, transparency, and creativity, we go beyond surface-level design to deliver solutions that drive growth and feel unmistakably you.
Ready to build what’s next? Let’s design your future—together.
Get Started Today

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TESTIMONIALS
Client Success Stories: Hear What Our Clients Say