Aesthetica Design Studios
Aesthetica Design Studios

AI Implementation for Mid-Market Operators

You're Paying for AI. It's Not Paying You Back.

Aesthetica connects your tools, workflows, and institutional knowledge into governed AI systems your team can use, measure, and own.

Five AI tools. Four disconnected workflows. No owner. No measurable return.

AI OPERATIONAL ROI
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Active
COST SAVINGS
$0.0k
EFFICIENCY
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LATEST LOG

Illustrative example — not client data

Free Assessment

How AI-Ready Is Your Business?

Answer 50 quick questions across 10 categories — takes about 10 minutes — and get a free readiness score plus a recommended next step.

Take the Free Assessment

AI Infrastructure · Free Demo

Stop Guessing. Start Engineering.

Raw prompts return raw results. The Prompt Engine turns your rough request into a precision-structured AI prompt — the kind that gets real output from any model, every time.

Your Request2 free uses

⌘ + Enter to generate

Engineered Prompt
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Your engineered prompt will appear here.

0/2 free uses

Unlimited prompt engineering for $15/mo — reaganunderwood.org/prompt-engine →

Design Philosophy

Nothing shouts. Everything hums.

We build brand systems that feel inevitable—clear enough to execute, flexible enough to evolve, and precise enough to trust. No decoration. No distraction. Just clarity at scale.

Not Sure Where To Start?

Tell us what you need.

I don't know what to automate yet

Start with the AI Readiness Assessment — a prioritized roadmap of your highest-leverage opportunities.

Start the Assessment →

I have one clear workflow to automate

AI Agent Launchpad deploys one custom agent and one automation, live in 30 days.

Explore Launchpad →

I need multiple systems connected

AI Systems Accelerator deploys up to three agents across your operating stack.

Explore Accelerator →

What You Actually Get

Three tiers. Fixed scope. Built, deployed, and handed over — not rented from us.

AI Agent Launchpad

$1,497setup/$297/mo

For operators who need their first real AI system live in 30 days.

  • One AI agent, fully built and deployed (sales qualifier, intake bot, FAQ concierge, or scheduling assistant — your call)
  • One automation workflow connecting the agent to your CRM, calendar, or email (Zapier/Make/n8n)
  • Branded chat interface matched to your existing site (embed code or standalone page)
  • Knowledge base setup — up to 25 documents trained into the agent
  • Lead capture and routing — every conversation logged, qualified, and pushed to where you'll actually see it
  • 2-week monitoring window after launch with adjustments
  • Ownership transfer — agent prompts, automation logic, and access credentials are yours

Monthly retainer covers

Hosting, model API costs (up to defined usage tier), monthly performance report, and minor tuning.

Timeline:14–21 days from kickoff

Best for:Solo operators, single-location service businesses, consultants

Most Popular

AI Systems Accelerator

$3,997setup/$497/mo

For businesses running on duct tape who need an actual operating layer.

Everything in Starter, plus:

  • Up to three AI agents working across different functions (e.g., lead qualifier + client intake + internal ops assistant)
  • Multi-step automation suite — typically 5–8 connected workflows covering lead-to-close, fulfillment handoffs, and follow-up sequences
  • CRM build or rebuild in Notion, Airtable, or HubSpot — structured for your actual sales motion, not a template
  • Reporting dashboard pulling from CRM, agents, and automations into one view
  • SOP documentation — every system gets a written runbook your team can follow without you
  • Brand layer — agent personalities, voice, and visual identity aligned to your existing brand
  • 30-day post-launch optimization with weekly check-ins

Monthly retainer covers

Hosting, API costs, monthly strategy call, dashboard maintenance, and one minor build adjustment per month.

Timeline:30–45 days from kickoff

Best for:Growing service businesses ($500K–$3M revenue), small teams, owners stuck doing $20/hr work

AI Operating System

$3,999setup/$997/mo

For operators ready to run the business through systems instead of through themselves.

Everything in Growth, plus:

  • Custom AI infrastructure — agents built around your specific workflows, not off-the-shelf templates
  • Sales operating system — full pipeline build from cold outreach through close, including outbound sequencing, qualification logic, proposal automation, and pipeline reporting
  • Governance framework — written policies for AI usage, data handling, escalation paths, and quality control
  • Integration layer connecting your existing tools (accounting, project management, communications, scheduling) into a unified data model
  • Internal team training — two live sessions teaching your people to operate the system
  • Custom-branded admin interface — your team interacts with a system that looks and feels like yours
  • 90-day post-launch partnership with bi-weekly working sessions
  • Quarterly system review for the first year

Monthly retainer covers

Hosting, API costs, monthly strategy and optimization session, system monitoring, and ongoing minor builds.

Timeline:60–90 days from kickoff

Best for:Established businesses ($2M+ revenue), multi-person teams, operators who’ve outgrown the “more hires” answer

Every build is yours. We don’t lock you into our platform, our subscriptions, or our access. When you stop paying us, the system keeps running. That’s the point.

Selected Builds

Real systems, deployed for real operators. Two for clients. One we built for ourselves. No demo-ware.

Storm Restoration • DFW

Rock Solid Restorations

Full sales operating system — CRM, lead automation, brand system, and seasonal campaign deck for a Texas-based family-owned restoration contractor.

Case study coming soon

B2B Outbound • National

Move Concierge

Outbound intelligence dashboard, contact intelligence sequencer, and 4-touch partner outreach program for a relocation services platform.

Case study coming soon

More builds in progress. Most aren’t public. Ask in a strategy call if you want references.

The Revenue Operating System

Initialize Your Revenue Geometry

The first deterministic sales pipeline for the Esthetic Boss. Calculate revenue ceiling, deploy missions, and track conversions with surgical precision.

Explore Sales OS

Live AI Demo

Talk to the Strategist

Ask about brand positioning, AI roadmaps, or growth systems. This is a live preview of the AI Strategist built into every Aesthetica engagement.

Phase 2.4 • Chat OS

Live Strategist Chat Demo

Turn ambiguity into a strategic path. Ask one question and watch the system respond with clarity.

Live demo
Schedule a CallStart Your Build →
Agent
Suggested prompts
Conversion route
Want the real Journey?

Use the demo to feel the standard. Then schedule a strategy call to deploy the full build.

View Full DemoStart Your Build Today
Open full chat interface →

About the Founder

AI governance and brand infrastructure.
Built to be owned.

"Most of what gets called 'branding' is decoration. I'm not interested in decoration. I'm interested in what's still working six months after the invoice clears."

— Reagan Underwood, Founder

Reagan Underwood is the founder of Aesthetica Design Studios — an AI governance and brand infrastructure platform built for operators who are serious about owning their intelligence layer. He builds systems that are transplantable, auditable, and yours by contract.

He builds AI infrastructure for ambitious operators — the kind of businesses that are done borrowing someone else's stack and ready to own their intelligence layer outright. His work spans prompt governance, autonomous agent deployment, brand operating systems, and AI-native client workflows.

Aesthetica's infrastructure is designed to be transplantable: portable by design, yours by contract. Not locked to a vendor. Not dependent on a single model. Built to survive wherever your business goes next.

Reagan works with a concentrated client base across industries, serving founders and operators who treat their AI infrastructure the same way they treat their brand — as a competitive asset, not a commodity.

Before you book

Common questions

Things people ask before they book.

Ready to build systems that scale?

Start with the AI Readiness Audit. We'll map your highest-leverage opportunities across brand, automation, and AI, and recommend the right starting point.

Start the AI Readiness AuditStart Your Build Today